LifeSchool wanted a brochure that would help explain their Business Excellence Programme. Narendra Goidani, who conducts this programme every year, is a terrific orator. Since only 60 copies of this brochure were to be distributed and to specific people, we planned that he called in the candidates in groups of 8 to present this brochure instead. The brochure finally complemented his excellent communication skills as he pulled out each sheet and went on to explain the course to the candidates. We broke down the course material into few simple questions. When seen through the window, they give an overview of what you can expect inside. When you pull the sheet out, more visuals are revealed that tie the information together.